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Breakout Session | October 20, 2015 | 1:00pm - 2:00pm

Top 10 PR Do’s (and a few Don’ts)

Content marketing, viral videos, leadership blogs — the opportunities are endless when it comes to brandishing your concept and your executive team. But where is it all going and how can you best get there? Top public relations and marketing gurus will walk you through the best ways to build buzz, gain a following and bring them back for more.


Nick Powills | CEO | No Limit Agency

Nick founded No Limit Agency and its sister company 1851 in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. Prior to jumping into PR, Nick worked as a writer at the Northwest Herald, a daily newspaper in Chicago; started Lumino, an online music magazine; and had internships at Rolling Stone and Details Magazine. He holds a Bachelor of Journalism from Drake University in Iowa.


Lee Zucker | Director, Enterprise | SinglePlatform

Lee is the director of enterprise at SinglePlatform, a leading tech company that places restaurants’ most important information across popular websites & mobile apps. He built the SinglePlatform solution for franchises and restaurant groups that is now loved by hundreds of clients representing more than 10,000 locations. A passionate food lover (and Cubs fan) from Chicago, he relocated to New York City to explore the restaurants, grow his team and continue to work in the industry he loves. Lee has been a featured speaker at events by the International Franchise Association, the Multi-Unit Foodservice Operators Conference and the Food Service Technology Conference.

Sponsored by SinglePlatform