Find Your Edge: Transform Location Data Into Competitive Advantage


Your customers aren’t the only ones leaving digital footprints. Your competitors' customers are, too. In this fireside chat, Stephanie Bunnell and Dustin Stancil will reveal how leading fast-casual brands use location intelligence to see beyond their own four walls and gain a clear line of sight into competitor activity to power smarter business decisions and marketing approaches.

Presenters
Stephanie Bunnell
SVP, Global Marketing
Azira
Stephanie Bunnell is a marketing and digital media leader with 20+ years of experience driving over $1.1B in sales for top consumer brands through innovative campaigns across mobile, social, CTV, and more. She’s scaled three ad-tech startups to acquisition, including Aki Technologies in 2021. Since 2020, her teams have won 40+ awards for work with brands like P&G, PepsiCo, and Diageo. A recognized thought leader featured by TEDx and Forbes, Stephanie blends creativity, technology, and performance to build next-gen media experiences that drive real business results.
Dustin Stancil
SVP, Location Intelligence & Strategy
Kalibrate
As Senior Vice President of Location Intelligence and Strategy, Dustin Stancil leads strategic development and innovation for Kalibrate's Location Intelligence platform. He collaborates closely with Client Success and Client Solutions teams to capture customer insights, identify opportunities to enhance user experience, and guide future product development. With more than two decades of experience in strategic roles across retail and financial services, Dustin has leveraged geospatial analytics at leading organizations including Family Dollar, Fifth Third Bank, and Bank of America. He holds an MBA from Wake Forest University and a bachelor's degree in geography from the University of North Carolina at Charlotte.
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