Charting a New Course with Loyalty Marketing
Brands are struggling. Just consider these statistics from a recent study:
- 54% find it difficult to interpret customer data and understand the needs of the moment.
- 53% are challenged with creating personalized advertising experiences.
- 47% said it is hard to deliver the right message at the right time, and 42% are struggling to find the right channel.
- 23% are unsure what promotions will be most effective.
- 19% can't change their strategy quickly enough to respond to unforeseen events.
So what’s a brand to do? Chart a new course, of course, and this panel will show restaurants how to rethink where and how they engage customers.