It’s been a tough year for many industries as high inflation plagued the economy, forcing vendors across all industries to largely raise prices and consumers to pull back on spending. While the dining vertical has seen continued success thanks to value-based offerings, convenience and menu innovations, restaurant marketers are not immune to the pressure as budgets face increased scrutiny, and are thus forced to do more with less. As a result, marketers are forced to drive highly efficient campaigns, motivated to maximize Return on Ad Spend and drive sales.

Join this discussion to learn more about what tactics and strategies marketers can use to maximize campaign efficiency while still driving campaign performance.