By Alex Ferreira, chef and general manager, Silva’s Fresh Eatery & Churrascaria  Walk-through style fast casuals are not necessarily a new idea; there are hot [...]

Nicole West, Chipotle VP Digital Strategy and Product, discussed with Curtis Campbell of Hughes Network how seriously the chain takes real-time engagement with its [...]

To celebrate its fifth anniversary of “The Perfect Pitch,” the Fast Casual Executive Summit is doubling the number of brands that will pitch their concepts to [...]

Marketing a fast casual franchise is not a simple endeavor. The strategy must not only focus on the brand but the needs of franchisees, which can be overwhelming given [...]

The kitchen is the heart that keeps any restaurant brand running, and  in an industry as fast-moving and filled with competitors as this one, leaders know that this key [...]

When the word “marketing” pops up, the initial thought is of pushing out the name of a brand or new product or service, but today’s marketing is playing [...]

When it comes to payment fraud, or any sort of data breach, brands must embrace the philosophy that even one time is one too many and understand that prevention and [...]

Consider these tidbits of customer retention data: For the first-time customer visit, there is a 50-50 chance of a return visit. For the second-time visit, the chance of [...]

Technology. Sustainability. Trendsetting menu items. Clearly restaurant leadership these days has plenty to ruminate, but when it comes to the one thing that’s [...]