BREAKOUT SESSION / TUESDAY / OCTOBER 9, 2018 / 11:15 AM

More at Risk than Food Safety: The Growing Concern of (Payment) Fraud

While food safety is a problem that can kill a restaurant brand, it’s certainly not the only pitfall that brands must avoid. Regaining customer trust after a data breach incident isn’t impossible, but it’s not easy. This session features executives from a few brands that were able to learn from their breaches and win back customers.

PANELISTS

Bill DiPaola | COO | Ballard Brands

With 23 years of restaurant experience and knowledge of executive leadership inside and out, Bill DiPaola is a thought-leader among restaurant and franchise executives. Bill is the current Chief Operating Officer of Ballard Brands, LLC, a company of almost 175 units, both nationally and internationally. Among the many brands that Ballard represents is PJ’s Coffee which just opened it’s 100th location and the restaurant empire of Iron Chef Jose Garces. He formerly led the charge as president and COO of Dat Dog Enterprises, overseeing the corporate office, as well as franchise and corporate operations. Under his leadership, Dat Dog was voted #1 Hot Dog Restaurant by USA Today.

Eric Ersher | Founder & CEO | Zoup!

Eric Ersher is Founder and CEO of Zoup!, a Michigan-based, fast casual soup concept, formed in 1998. Eric is responsible for strategic planning, concept evolution, quality and franchise support. He also leads the company’s staff in building and protecting the Zoup! brand and in shaping the company’s culture. Eric serves on the board of directors of the Michigan Restaurant Association and the advisory board of Forgotten Harvest, a leading food rescue organization. He is also an active member of the Detroit Entrepreneur’s Organization and a business mentor through HFL – Danto. He holds a Bachelor of Business Administration from the University of Michigan School of Business.

Sunny Ilyas | Founder/CEO | Vale Food Co.

Sunny Ilyas is Founder & CEO for Vale Food Co, a rapidly growing healthy fast casual restaurant in Florida that offers build your own bowls; açaí bowls, and also provides meal plan delivery services. A true entrepreneur, he set out in 2014 to create a meal plan delivery company to provide people with healthy food that is delicious, convenient, affordable and has variety. In 2016, he was able to grow from a meal plan delivery business to opening up as a restaurant as well. As a dual revenue stream company, Vale Food Co in a year has been able to grow into 3 locations in prime real estate and thrive.

MODERATOR

Don Bush | VP of Marketing | Kount

Donald Bush is the Vice President of Marketing at Kount. Don joined Kount as the Director of Marketing in October 2010 and became Vice President of Marketing in December 2012. Prior to joining Kount, Don was the Director of Marketing at CradlePoint, a leading manufacturer of wireless routing solutions in the mobile broadband industry. Don has worked in several management roles within the technology segment for over 20 years with both hardware/software manufacturers and as a partner in two top technology marketing agencies. He has led products launches and marketing programs for dozens of companies around the world such as Citi, HP, IBM, Kodak, Motorola and Weyerhaeuser.

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