BREAKOUT SESSION / MONDAY / OCTOBER 14, 2019 / 4:00 PM

How Adding Experiences to Your Restaurant Can Increase Traffic

Whether it’s beer yoga, video games and tacos or offering painting lessons with your pizza, experiential dining is one trend that can’t be ignored.

This session will teach attendees how to use these events to upgrade a quick dinner to an all-night event that leads to increased check spend and customer loyalty.

Experts will also share how to use technology to best market those experiences to ensure that your customers can find you whenever and wherever they are.

PANELISTS

Kyle Noonan | Owner & Founder | Mutts Canine Cantina

Kyle Noonan is an American entrepreneur, speaker, television personality, sommelier, and creative tastemaker. Pioneering fresh ideas in the restaurant industry like Bowl & Barrel, Mutts Canine Cantina, The Rustic and The General Public, Kyle and his company, FreeRange Concepts, continue to awe fans both old and young by providing restaurant experiences that up the ante on the traditional. Kyle has been recognized as an engaging media personality appearing in national outlets such as Bravo, ESPN, Food Network, Travel Channel, Food & Wine Magazine, New York Times, Wall Street Journal, and many more. In addition, Kyle has been recognized as a 40 Under 40 entrepreneurs and National Restaurant News Restaurateur of the Year.

James Park | CEO | Garbanzo Mediterranean Fresh

James Park is CEO of Garbanzo Mediterranean Fresh, the leader in fast casual authentic Mediterranean cuisine. James is a savvy marketing and operations executive who champions and activates all things brand. He excels at transformational leadership by humanizing the intangibles and developing programs that are purposeful and lasting. For the past 10 years, James has served in executive leadership roles for some of the most well-established and fastest-growing concepts in the fast casual, QSR and retail environments: Which Wich, 7-Eleven and Charley’s. In addition, James’ international experience includes substantive contributions in Dubai, Kuwait, Saudi Arabia, South Korea, China, Venezuela and Brazil.

Steve Schulze | Co-Founder & CEO | Nékter Juice Bar

Steve Schulze is co-founder and CEO of Nékter Juice Bar. Leveraging personal savings and an SBA loan, Steve and his wife Alexis have built the company in seven years into a predominant restaurant and lifestyle brand, offering fresh, clean, nutritious juices, smoothies and acai bowls made without processed ingredients, artificial flavors, added sugars, or unnecessary fillers. With more than 80 locations in six states, over 900 employees and nearly $50 million in annual revenue, Nékter is expanding nationally through corporate and franchise growth with plans to grow to 425 restaurants by 2020. Prior to launching Nékter, Steve worked for consumer-based companies in various sales, marketing and management capacities.

MODERATOR

Zach Goldstein | Founder & CEO | Thanx

Zach Goldstein is a die-hard Sacramento Kings fan; it was through many losing seasons where he first learned the value of loyalty. He founded Thanx in 2011 with the goal of helping merchants identify, reward and retain their best customers / die-hard fans. Previously, Zach worked with retail and tech giants at Bain and Company, where he focused on customer satisfaction and retention. He received his MBA from Stanford and shivered his way to a BA at Dartmouth.

session sponsor