Agenda – 2023

Agenda 2023


Sunday // October 8, 2023
| Registration
All attendees, sponsors and speakers must check in at the registration desk and pick up a name badge. Please wear your badge at all times during the Summit.
| Food Tours

Join fast casual restaurant executives and other Summit attendees as we tour and eat out at some of Louisville’s top local fast casual restaurants.

Tours include:

| Registration opens

All attendees, sponsors and speakers must check in at the registration desk and pick up a name badge. Please wear your badge at all times during the Summit.

| Welcome & Opening Remarks
Host
Cherryh Cansler
VP of Events
Networld Media Group
| Opening Keynote

Explore the journey and transition from the realm of burgers to the aromatic world of beans. Nathan Lester, senior director of drive-thru innovation for Scooter's Coffee, shares his adventure through experiences and lessons learned navigating the intricate path of innovation.

Discover how he successfully adapted his expertise from a billion-dollar company to embrace the challenges and opportunities of a growth-oriented coffee enterprise. With engaging anecdotes and practical insights, this keynote offers a roadmap for leveraging innovation regardless of your company’s size.

Keynote Speaker
Nathan Lester
Senior Director, Drive-Thru Innovation
Scooter’s Coffee
Presenters
Jocelyn Rodgers
Director of Brand Partnerships
Botrista Beverages
Jason Valentine
Chief Strategy Officer
Botrista Beverages
Presented by Botrista Beverages
| Awards Presentation

For more than 20 years, fast casual concepts have been at the forefront of innovation in the restaurant industry, proving to be trendsetters in store design, menu development, customer experience and restaurant technology. That would not be possible, however, without the blood, sweat and tears of the men and women who lead those brands each day.

The Fast Casual Hall of Fame will honor three individuals, who through their vision and leadership, have driven not only the success of their brands, but of the fast casual segment as a whole.

Join us as we recognize this year's Fast Casual Hall of Fame Honorees.

2023 Honorees

  • Laura Rea Dickey | CEO | Dickey's Barbecue Pit
  • Bill Phelps | CEO | Dave's Hot Chicken
  • Charles Watson | CEO | Tropical Smoothie Cafe
Host
Stacey Kane
Fractional Chief Marketing Officer
| Networking Event

This is a great opportunity to meet some of our speakers, sponsors and your fellow attendees over hors d’oeuvres and cocktails.

Presented by Lunchbox
Monday // October 9, 2023
| Registration & Breakfast

Breakfast is open to all Summit participants. Be sure to check in at the registration desk and pick up your name badge if you haven’t already.

| General Session

Following a global contest, several concepts have been selected to be part of The Perfect Pitch. Listen and learn as entrepreneurs pitch their fast casual concepts. The pitchers will address not only the Summit’s attendees but also a panel of advisers who will give them advice about how to grow their concepts.

It’s our “nicer” version of “Shark Tank,” which means it’s all about helping small but innovative concepts get off the ground. The audience members will vote on their favorite pitch, and the winner will receive bragging rights (of course), a $3,500 prize and 6 months of free service with Ovation!

2023 Finalists:

LEARN MORE ABOUT THE FINALISTS

Presenters
Dave Baer
COO
Mahana Fresh
Darshan Patel
VP of Franchise Development
Pizzawala
Vrijesh Patel
Chief Operations Officer
Pizzawala
Jason Sobocinski
Co-Founder & President
Haven Hot Chicken
Etkin Tekin
Co-Founder & CEO
Haven Hot Chicken
Dave Wood
Chief Strategic Officer, CEO & Founder
Hot Chikn Kitchn, Mahana Fresh
Advisers
Kathy Doyle
CEO
Networld Media Group
Matt Friedman
CEO
Franchise Founders
Zack Oates
Founder & CEO
Ovation
Presented by Ovation
| Break
| Breakout Session

Restaurants of all sizes have spent the past few years investing in a variety of technologies to help them understand the health of their brands, gain visibility into their spend management and streamline many of their processes. Although automation is imperative to cutting costs, brands are starting to minimize their tech stack and are focusing on “one-stop shop” solutions as they lack the bandwidth to manage so many platforms.

The tech gurus on this panel will reveal their strategies.

Panelists
Steve Brooks
Sales Director
ArrowStream
Prakash Karamchandani
Co-Founder
Balance Pan-Asian Grille
Eric Knott
Chief Operating Officer
PDQ Restaurants
Andrew Maxwell
Owner & Operator
Boojum
Moderator
Brian Foster
President
Buyers Edge Platform Back Office
Presented by Consolidated Concepts
| Breakout Session

Although multi-location marketing requires a consistent brand message between locations, each store has its own unique needs.

This session will give you strategies to keep your branding on target while also addressing specific needs.

Panelists
Alessandro Biggi
Founder
Avocaderia
Taylor Fischer
VP of Marketing - Fast Casual Division
FAT Brands
Jessica Serrano
VP of Marketing
DIG
Charles Watson
CEO
Tropical Smoothie Cafe
Moderator
Emily Rugaber
VP of Marketing
Thanx
Presented by Thanx
| Break
| Breakout Session

Shortages when it comes to hiring cashiers, cooks and drivers aren’t the only labor issues facing the industry; corporate and franchise teams are also leaner than ever, which means those positions could use a little boost from technology as well as operations experts.

This session will teach you how the use of smart technology, combined with real estate brokers, in-house development and construction expertise can help you grow without hiring a new team.

Panelists
David Bloom
Chief Development & Operating Officer
Capriotti’s & Wing Zone
Craig Blum
Owner & Founder
Johnny Doughnuts
Jami Bond
VP of Franchise Development
Goodcents
Bill DiPaola
President/Chief Operating Officer & Co-Owner
Swamp Dawg
Moderator
Sam Gerace
CEO
Lineup.ai
Presented by Lineup.ai
| Breakout Session

Brands are struggling. Just consider these statistics from a recent study:

  • 54% find it difficult to interpret customer data and understand the needs of the moment.
  • 53% are challenged with creating personalized advertising experiences.
  • 47% said it is hard to deliver the right message at the right time, and 42% are struggling to find the right channel.
  • 23% are unsure what promotions will be most effective.
  • 19% can't change their strategy quickly enough to respond to unforeseen events.

So what’s a brand to do? Chart a new course, of course, and this panel will show restaurants how to rethink where and how they engage customers.

Panelists
Bob Andersen
President
The Great Greek Mediterranean Grill
Jon Asher
Chief Marketing Officer
Nekter Juice Bar
Josh Halpern
CEO
Big Chicken
Sara Kear
Chief Marketing Officer
Condado Tacos
Moderator
Dana Baggett
Director of Client Strategy, Restaurant Category
Vericast
Presented by Vericast
| Lunch & Learn
Discover the power of local data as industry expert JR Hopwood discusses proven strategies to leverage it to boost order volumes and increase ticket sizes for your locations.
Presenter
JR Hopwood
Solutions Consultant
Evocalize
Presented by Evocalize
| Breakout Session
Although having a drive-thru used to symbolize cheap, fast and low-quality food, customers expect their favorite fast casual brands to offer the convenient service without sacrificing food quality. This panel of experts will discuss how and why they are adding drive-thrus to their service models.
Panelists
Jim Bitticks
President & COO
Dave's Hot Chicken
Eric Knott
Chief Operating Officer
PDQ Restaurants
John Lucas
VP of Brand & Franchise Development
Farmer Boys
Chase Wardrop
Chief Operating Officer
Swig
Moderator
Jake Berkowitz
VP of Enterprise Sales
Revel Systems
Presented by Revel Systems
| Breakout Session

Although nearly half (47.8%) of all restaurant employees are minorities with workers of color comprising nearly half of the restaurant industry and women making up 54% of all restaurant workers, the leadership team at most brands do not reflect those numbers.

This session discusses how different perspectives and approaches are invaluable to any successful company and how your brand can create intercultural teams and strive to strengthen the diversity within the organization. 

Panelists
Sawsan Abublan
Founder & CEO
Shawarma Press Franchising
Laura Rea Dickey
CEO
Dickey’s Barbecue Restaurants
Rickey McBride
Franchise Partner
Happy Joe’s Pizza & Ice Cream
Phillip Scotton
Franchise Owner
PRIMO Partners (Ben & Jerry's)
Moderator
Amie Kromis
DEI Director, North America
Essity
Presented by Tork
| Break
| General Session

The Brain Exchange breaks attendees into small groups to discuss some of the most pressing issues facing restaurant operators today. These informal group discussions allow attendees to learn from one another’s mistakes and successes.

Brain Exchange Topics:

  • Future Proofing Your Restaurant | Sponsored by Elo
  • How Energy Efficiency Improves Your Bottom Line | Sponsored by Budderfly
  • How to Refuel On-Premise Dining | Sponsored by QikServe
  • Personalization at Scale: Stirring Up Your Marketing Mix | Sponsored by Uberall
| Break
| Breakout Session

It’s tempting to rebrand or plan redesigns when you see the competition rolling out new logos, equipment and service models, but redesigns work best when done in tandem with operations teams.

This session will feature brands that have tested prototypes or remodeled in an effort to speed up service and enhance the customer experience.

Panelists
Frances Allen
President & CEO
Checkers Drive-In Restaurants
Max Sheets
Founder & CEO
Chick N Max
Susan Taylor
President & CEO
Juice It Up!
Moderator
Thomas Brooks
Chief Revenue Officer
Kitchen Brains
Presented by Kitchen Brains
| Breakout Session

Optimizing your menu across channels is one of the most important tools when it comes to increasing customer satisfaction – which results in higher check spend and more frequent visits.

This session explores how and why menu optimization can yield a high ROI when done correctly and how technology can help you not only manage your menu but teach your employees how to work faster and smarter.

Panelists
Scott Johnson
Head of Marketing
Smashburger & JFCNA
Adam Terranova
Sr. Director of Growth
WOWorks
Jeremy Theisen
Chief Growth & Development Officer
Craveworthy Brands
Annie Tselikis
Director of Marketing & Franchise Sales
Cousins Maine Lobster
Moderator
Tanvir Bhangoo
VP, Enterprise Solutions
Toast
Presented by Toast
| Break
| Keynote Session
Idris Stover, Shake Shack director of Diversity, Equity, Inclusion & Engagement, will chat about the importance of supporting diversity -- Shake Shack's Stand Together series, ERGs and diversity targets -- as well as strategies for retaining and recruiting and how preparing people for work is bigger than just burgers and fries.
Keynote Speaker
Idris Stover
Director of Diversity, Equity, Inclusion & Engagement
Shake Shack
| Break
| General Session
Check out the industry's hottest styles as models strut down the runway showing off this season's must-have uniforms and accessories.
Presented by Threads Uniform Agency
| Bus Transportation to the Fraiser History Museum

We'll meet for a pre-party drink with Botrista at 6 p.m. and then hop on a bus for the 5-minute drive to the museum.

| Offsite Event

Join us for cocktails, dinner and live music from vocal ensemble Radius at the Frazier History Museum, the official starting point of the Kentucky Bourbon Trail.

Sample some of Kentucky’s famous bourbons and learn about the history, craft and culture of Bourbon inside an authentic speakeasy.

This private dinner party is included with your Summit registration at no additional cost. First buses leave at 6:15 for the 5-minute bus ride.

Presented by Botrista Beverages
Tuesday // October 10, 2023
| Breakfast
| General Session

In this session, you will hear four short, thought-provoking talks that will leave you challenged and inspired.

  • Decoding the Future: Navigating Unexpected Consumer Patterns | Suzy Badaracco
  • Fast Growth: Growing Fast with Franchisees | Jim Bitticks
  • Scratch Made Success: Key Lessons Learned from a Startup Restaurant Concept | Chad Coulter, Lauren Coulter
  • Creating a Hiring Experience That Encourages Long-Term Employee Engagement | Desmond Lim
Presenters
Suzy Badaracco
President
Culinary Tides, Inc.
Jim Bitticks
President & COO
Dave's Hot Chicken
Chad Coulter
Founder & CEO
Biscuit Belly
Lauren Coulter
Director of Franchise Sales & Development
Biscuit Belly
Desmond Lim
Co-Founder & CEO
Workstream
Presented by Workstream
| Break
| Breakout Session

It’s been a tough year for many industries as high inflation plagued the economy, forcing vendors across all industries to largely raise prices and consumers to pull back on spending. While the dining vertical has seen continued success thanks to value-based offerings, convenience and menu innovations, restaurant marketers are not immune to the pressure as budgets face increased scrutiny, and are thus forced to do more with less. As a result, marketers are forced to drive highly efficient campaigns, motivated to maximize Return on Ad Spend and drive sales.

Join this discussion to learn more about what tactics and strategies marketers can use to maximize campaign efficiency while still driving campaign performance.

Panelists
Rob Elliott
EVP of Marketing
Hungry Howie’s
Chris Ruszkowski
Chief Marketing Officer
Bad Ass Coffee of Hawaii
Carin Stutz
Board Member
Kura Sushi, Hawaiian Bros
Julie Wade
Senior Director of Marketing
Taziki's Mediterranean Café
Moderator
Alicia DiStefano
VP, Practice Lead
InMarket
Presented by InMarket
| Breakout Session

Cutting costs, reducing errors, improving customer satisfaction and enhancing the customer experience are just a few benefits of incorporating artificial intelligence into operations, but upgrading systems isn’t always affordable.

This session shows you the pros and cons of a variety of higher-tech solutions.

Panelists
Steve Lieber
VP of Franchise Development
BurgerFi
Ray Sears
Director of Local Marketing
PJ Restaurants (Papa Johns)
Ryan Wilkinson
Vice President, Marketing
Primanti Bros. Restaurant & Bar
MJ Worsham
Director of Restaurant Technology
Five Guys
Moderator
Ryan Gaylor
VP of the Restaurant Vertical
Upside
Presented by Upside
| Break
| Breakout Session
Freebies can sometimes be the expectation for fast casual restaurants, but are they helping or hurting you? This panel will teach attendees how to craft offers and discounts that drive new adoption and keep franchisees or investors happy while also helping you grow your brand by using data to determine the best timing for offers.
Panelists
Dan Harmon
CEO
Playa Bowls
MaryBeth Maskovas
Founder, Director of Analytics
Insight Lime Analytics
Doug Willmarth
President
MOOYAH Burgers, Fries & Shakes
Moderator
Mandy Wolf Detwiler
Managing Editor
Networld Media Group
Presented by Insight Lime Analytics
| Breakout Session
Business leaders understand that striking the balance between sexy, shiny new tech and good, old-fashioned hospitality is ideal when it comes to both finance and operations but figuring that out can be quite the conundrum. This session will discuss how to use ERP as the foundation to create the right software package for your data, benchmarking and operations efficiencies and will also reveal what to look for in a long-term, successful relationship with your accounting and technology advisors. Experts will explore how to power your decision-making with the right metrics and how to hit your organization's benchmarks with the right data to drive operational efficiencies.
Panelists
Joseph Cox IV
Owner/Operator
McDonald’s
Troy Hooper
CEO
Hot Palette Holdings
Sam Osborne
Owner
Rock N Roll Sushi
MJ Worsham
Director of Restaurant Technology
Five Guys
Moderator
Frank McLaughlin
Partner
Antares Group
Presented by Antares Group
| Lunch & Learn
Presenter
Raghav Poddar
Founder & CEO
Superorder
Presented by Superorder
| Breakout Session

It's always a challenge to contend with the Chipotles and Starbucks of the world, but it's not impossible for small and up-and-coming brands to grab a piece of their market share. In fact, three executives will reveal how they are accomplishing it as well as how they plan to stay competitive.

Panelists
Chad Coulter
Founder & CEO
Biscuit Belly
Sean Kennedy
President & CEO
Cowboy Chicken
Jim Nagy
Production Manager
Wildflower
Otto Othman
CEO & Co-Founder
PINCHO
Moderator
Brian Callahan
Director of Product
Facteus
Presented by Facteus, Inc.
| Breakout Session
Customers are looking for more than delicious menu items. They want a great overall restaurant experience that keeps them going back for more. Food ordering is a major component of that –and with innovations like voice AI, restaurants can deliver orders with the kind of speed and efficiency customers love. A huge 79% of diners agree that technology is a key to improving restaurant dining. This session discusses how restaurant technology like voice AI helps improve the customer experience and enhance loyalty.
Panelists
Trish Giordano
Chief Sales & Marketing Officer
Earl Enterprises
Steve Lieber
VP of Franchise Development
BurgerFi
Mike Nettles
Chief Digital & Technology Officer
Zaxby's Franchising
Adam Terranova
Sr. Director of Growth
WOWorks
Moderator
Dan Vorderstrasse
Director of Sales
SoundHound
Presented by SoundHound
| Break
| Breakout Session

Whether your brand is looking to get acquired or is in need of funds to help expand and navigate the challenges spurred by labor shortages, supply chain and higher food costs, this session will teach what investors seek in a solid investment.

Hear directly from brands that have secured funding and from investors who will share what types of restaurants they avoid and what gets them to open their checkbooks.

Panelists
Davide Macchi
Co-Founder & CEO
Due' Cucina
Gregg Majewski
CEO
Craveworthy Brands
Sarah Rigsbee
Chief Financial Officer
Farmer's Fridge
Moderator
Stacey Kane
Fractional Chief Marketing Officer
| Breakout Session
Although technology gives restaurants the power to unlock their customer base's full potential and drive revenue growth, it can complicate things when not implemented correctly. This session, however, will delve into how the use of cutting-edge technology — AI, food delivery tech, contactless payments and personalized customer experiences through marketing and loyalty programs — has revolutionized the way restaurants interact with guests. Attendees will learn how implementing new restaurant technology strategies can create a better customer experience and new revenue streams.
Panelists
Julie Canseco
Chief Dietitian Officer
Main Squeeze Juice Co.
Caprice Kindgren
Director of Marketing
Urbane Cafe
Chris Medhurst
President
District Taco
Bill Mitchell
Consultant- Independent Board Member
HungerRush- (formerly of Dunkin Brands & Papa John's)
Moderator
Josh Desmond
VP of Enterprise Sales
HungerRush
Presented by HungerRush
| Break
| General Session
This panel packed with fast casual CEOs will talk about important issues restaurant operators face today and what it will take to succeed in 2024 and beyond.
Panelists
William Dissen
Executive Chef & Owner
The Market Place Restaurant / Billy D's Fried Chicken
Elisia Flores
CEO
L&L Hawaiian Barbecue
Richard French
Founder & CEO
The Works Café
André Vener
Founding Partner
Dog Haus Worldwide
Moderator
R.J. Hottovy
Head of Analytical Research
Placer.ai
Presented by Placer.ai
| Summit adjourns

Become A Speaker

If you're an experienced restaurant executive who is open to sharing insights with peers from other brands, we'd love to have you join us as a speaker or panelist.

Learn More